COORS ANIMATION SAMPLE
For this sample animation we wanted to pick a brand we had worked with in the past and place it in a dramatic environment. One night while sipping on some silver bullets it hit us… Coors in the Rockies!
Considering some of Coors’ current campaign aesthetics, we created a desaturated look with a bold pop of red for the logo and graphics. We then built a scene containing a desolate mountain lake high in the frozen mountains. Following the slogan “Born in the Rockies,” our beautiful brew is birthed from the environment and shoots towards us before settling in its frosty hero pose.